Many of you have asked me about Google Adsense and how to make it work for you. Personally, I don’t use it and would rather utilize other methods of internet marketing, such as affiliate marketing and my own products for revenue. Affiliate marketing, and especially selling your own product will yield much better payouts, rather than just cents for “clicks”.
However, Google AdSense can be a fantastic moneymaker if done properly. There are many people who make thousands of dollars per month through AdSense alone. Hearing this may get you excited, and put dollar signs in your eyes. But just don’t get too excited… all is not always as it seems or “claimed” by marketers. (Beware of the Hype!)
Although you’ve probably heard about people who bring in five or six figures per month with AdSense, you need to keep one very important thing in mind. In order to make that kind of money with AdSense, you need to have a ton of traffic. In fact, most people who make more than $100 per month with AdSense either have a very large website with thousands of visitors per day, or they have dozens, hundreds, or even thousands of smaller websites.
For most people, AdSense may not be worth the effort to create sites only for promoting it. AdSense only pays a few cents for each click, depending on the keyword you target (some pay a lot more) and those few cents are a lot smaller than they were just a few years ago.
A few years ago, some people were getting several dollars per click for many keywords. These days, $1 clicks are relatively rare in most niches. Most clicks seem to be under $0.50 now, and smaller niches may experience clicks of only around $0.10 (or even less.) In order to make $10 per day, at $0.10 per click you would need 100 clicks. If your click through ratio were 5%, you would need 2,000 visitors to your site every single day just to earn $10 per day.
For sites with very little traffic, you would have to have a really fantastic click through ratio in order to earn decent money with AdSense – or, choose highly competitive keywords that pay a lot, but are harder to rank high for in the search engines.
Some sites just naturally have traffic that doesn’t buy much as far as paid information, but they like to click through links to access free information. Webmasters who have sites that target the freebie seeking demographic should test AdSense links to see if it will work for them and which type performs best.
If you’re running a site that has an extremely general audience, AdSense might also be a good addition. AdSense is usually pretty good at delivering targeted ads. You can create thousands of content pages with AdSense links, place the code in your blogs, and watch your monthly earnings rise as you create more content for your readers.
If your only goal is to make money without becoming a product owner, then create a QUALITY content-laden site that includes affiliate links in the text and provides ample opportunities for clicks to AdSense links also, so that you can profit from the information you’re delivering. Using Adsense alone may be a waste of your time. Focus on more than one income stream, and refrain from Adsense only websites, especially now that Google is clamping down on “junk Adsense only” and “content spam” sites. And, above all, remember to follow Google’s “ever-changing” TOS, otherwise you may just might find yourself banned from Adsense all together!
Are you using Google Adsense? Have you made money from it? Inquiring minds would like to know! Tell us below…
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